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Do We Want to Be Efficient or Effective in our Time Management?

Do you still remember the difference between efficient and effective from your physics class? No? Don’t worry! Here is a quick recap:

Effective – producing or being able to produce an intended result. Focus on the output.

Efficient - being effective without wasting time, expense or some other resource. Focus on the input/output ratio.

Generally, in the context of time management, to be effective is said to be “doing the right thing”. To be efficient is to “do things right”. It is possible to be effective without being efficient, but also the other way around.

When we talk about effectiveness and efficiency, we should generally tell a little more… This and this is effective for DOING THAT. Something is efficient in THIS SENSE. Especially when talking about efficiency, it’s good to know in which way something is efficient. Is it fuel-efficient, cost-efficient, or maybe time-efficient?

Efficiency illustrated as a Toyota Prius

Effectiveness illustrated as a Hummer

Above we have a Toyota Prius, a fuel-efficient hybrid car. Below a Hummer – a relic from the times when it was super cool to own the least fuel-efficient, most bad ass car on the block. Nevertheless, it sure has an effective engine.

Table-form explanations:

Effective versus Efficient – EXAMPLES
StatementTrue or false
The Prius has an effective enginefalse
The Hummer has an effective enginetrue
The Prius has a fuel-efficient enginetrue
The Hummer has a fuel-efficient enginefalse
Having 3 secretaries is an effective way to mange timetrue
Having 3 secretaries is an efficient way to mange timefalse
GTD is an effective way to manage timetrue
GTD is an efficient way to manage timetrue

Examples in table form.

For most of you all this was probably somewhat understood. For those of you who needed some crystallizing, I hope that this article was effective in doing so. However, if I go on for longer, it won’t be efficient.

Summary: Efficient versus Effective

So, effectiveness or efficiency, which one do we desire? Well, the answer, my friend, is that we often need both. Still, effectiveness is the basis and means that we are doing something in the right direction. To be efficient is the bonus. At Time Management Solutions we want to help you be both. When we manage to do both at the same time, it leaves us with the maximum amount of time to lie on the couch. And isn’t that cool!

Time Management Solutions – Main Page. Learn different time management solutions and be more efficient in everything you do. Increase your personal productivity and discover more free time!

GTD & iPhone – an Impressive Combination?

During the last few weeks I have been running my GTD inspired time management system on an iPhone. In this short article I will give you my thoughts and first impressions about it. I will also lead you to a suitable GTD/iPhone application, or applet, as they are called.

Picture of an iPhone on a table

The iPhone – my choice was a black one.

It is worth to remember that my own time management solution is still Outlook and PC based. The mobile phone is mainly an extension.

The iPhone as a Phone

Before we go into the GTD aspects let me comment a few words about the iPhone as a phone. The user interface is great and the graphics smooth… really, really smooth. I have not read the manual and it looks like I do not have to. I was somewhat concerned about the typing. Luckily it turns out it is not a problem – even for me. However, I have noticed that it can be hard to send text messages after a few beers (funny, but true).

For some reason I hear a small echo of my own voice when I talk. At first this was irritating, but it does not disturb me anymore. I guess it's a feature, not a bug.

General iPhone screen picture

The iPhone handles emails very well and synchs happily with your Exchange server. At the same time it also handles Gmail and other popular email accounts. Apple has done a great job here.

The default calendar is also ok. I have no comments to that.

Perhaps a little surprisingly, taken out-of-the-box the iPhone does not have a task manager. Therefore the first task was to find one. Adding new apps is easy. There really exists a wide plethora of them and they are relatively cheap, priced at a few bucks each.

Finding an Optimal Task Management Application

There are a lot of task management applications to choose from in Appstore (available via iTunes or directly from the phone itself).  Different task management applets include e.g.:

  • TaskTask
  • iMExchange
  • Toodledo
  • Remember the Milk (RTM)
  • Omnifocus
  • Things

My selection criterion were quite clear:

  1. The task manager has to be able to handle categories
  2. It should be able to sync with Outlook (preferrably directly with the Exchange server)

Those of you who have read my previous article about running GTD on a Nokia phone perhaps remember that we omitted completely category synchronization at that time. This was however due to the restriction we have in Symbian phones. As iPhone does not have this restriction, I naturally included the handling of task categories as a must-have-feature. A short study revealed the following:

ApplicationCategoriesOutlook sync
iMExchangeyesyes, exchange
Toodledoyesyes, via desktop app
RTMyesno
Omnifocusyesno
Thingsyesno
TaskTasknoyes, exchange

RTM, Omnifocus and Things all do handle synching, but to a separate desktop or web companion, not to Outlook. TaskTask in turn does have direct Exchange server synching, but is not able to list tasks as per categories.

So we were left with Toodledo and iMExchange. Which one is better?

Option 1: Toodledo

Toodledo is actually primary a web service for task management, much like Remember the Milk. Toodledo then also has an iPhone applet that synchronizes with the web application. It looks like this:

A Toodledo screencapture (Toodledo is a GTD application)

Toodledo handles categories with an ease. In Toodledo they are actually by default called "folders". There is also a possibility to use a dimension called "contexts", but I don't recommend it, as it requires some tweaking to the default setup.

But what about the linking to Outlook?

For Outlook synchronization there is then a third party application called Toodledo Outlook Sync. It is a desktop application that you install into your Windows machine that then handles the synching in the background.

All this synching here and there may sound a little too complicated, but when you are up and running it really isn't. The only thing I noticed was that I had to run the sync software 4 times in a row in the beginning, as it only synchronized 25 tasks per time (probably a bug in the sync software). Otherwise it has worked fine.

The result is having your tasks in three different places – the iPhone, in the web and in Outlook – all at the same time, synching with each other, so that changes in one place are reflected to the two others.

Option 2: iMExchange

IMExhchange is a pure iPhone applet. It will ask for your Exchange server address when you take it into use. But after that you are done.

An iPhone iMExchnage application screen capture

As you can see from the picture above iMExchange also handles your Outlook notes and your Out of Office settings. I don't actively use the Outlook notes part, but the remote handling of the Out of Office assistant is a very pleasant addition.

IMExchange also handles listing tasks per category. The only downside with the applet is that it sometimes freezes for a few seconds at startup. I guess it has to do with connecting to the Exchange server. Otherwise it works nice and smoothly. Just remember to press "Save" when you edit or add tasks, and you will be just fine.

Summary and Final Verdict

I still have both Toodledo and iMExchange running side-by-side. However, due to simplicity reasons and thanks to the direct integration to Exchange, my recommendation is iMExchange. If you don't have Outlook with an Exchange server, go for Toodledo.

Both solutions will give you a mobile GTD experience on your iPhone that really has "all you need".

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Time Management Solutions – Main Page. Learn different time management solutions and be more efficient in everything you do. Increase your personal productivity and discover more free time!

GTD on a Symbian Phone (Nokia E71)

by Harri Jussila

GTD & Symbian – A Match Not Made in Heaven Symbian is the preferred operation system (OS) at Nokia, and used in most of it's E-Series and N-Series phones. It just happens that Symbian has a few restrictions that make running GTD, the popular time management system developed by David Allen, a small challenge.  This [...]